Bot Detection

The industry leading web traffic management system for retail, gaming, digital publishing and insurance

Empower your business with control over bot traffic and the ability to block malicious bot attacks in real-time. TrafficDefender Bot Detection facilitates website experience optimisation for all users
while protecting the security of web applications, decreasing your website costs and maximising revenue.

Cloud Security

TrafficDefender acts as a protective shield checking for known threats and malicious bots.

  • Block bot attacks quickly and easily.
  • Make instant changes to mitigate problems.
  • Challenge malicious bot activity.
  • Reduce the risk of fraud, content theft and price scraping.
Cloud Security

Reduce Website Costs

Serving requests from bots adds overhead to servers, which costs money and means this capacity is not available for genuine visitors.

  • Control wasted direct costs, such as bandwidth, infrastructure and software licencing.
  • Control wasted indirect costs, such as increased third party support.
Reduce Website Costs

Maximise Revenue

By removing bot traffic and optimising the performance of your systems for human visitors you can maximise revenue.

  • Save costs by reducing the amount of website infrastructure consumed by unwanted traffic.
  • Free capacity for genuine visitors to maximise and protect customer revenue streams.
  • Minimise the impact of malicious bot activity to reduce lost ad revenue and protect your content and intellectual property.
Maximise Revenue

Fraud Reduction

Minimise the risk from the following types of fraudulent activity:

  • Account creation – fake user accounts take advantage of bonuses obtained through creating accounts.
  • Account takeover – credential cracking or credential stuffing compromise legitimate accounts.
  • Ad fraud – where ad revenue is fraudulently earned by automated traffic.
  • Credit card fraud – where bots are used to execute transactions using stolen credit card details.
Fraud Reduction

Brand Protection

Secure your intellectual property and online brand reputation from competitors and third parties.

  • Control over unlicensed re-seller activity.
  • Protecting your website from content scraper bots.
  • Preservation of valuable SEO.
  • Maintain competitive advantage.
Brand Protection

Accurate Analytics

With proper identification and control or removal of non-human traffic, accuracy in analytics will improve because it reflects human traffic.

  • Understand the effectiveness of your marketing campaigns.
  • Accurate digital marketing analytics.
  • Accurate eCommerce analytics.
Accurate Analytics

TrafficDefender acts as a protective shield checking for known threats and malicious bots.

  • Block bot attacks quickly and easily.
  • Make instant changes to mitigate problems.
  • Challenge malicious bot activity.
  • Reduce the risk of fraud, content theft and price scraping.
Cloud Security

Serving requests from bots adds overhead to servers, which costs money and means this capacity is not available for genuine visitors.

  • Control wasted direct costs, such as bandwidth, infrastructure and software licencing.
  • Control wasted indirect costs, such as increased third party support.
Reduce Website Costs

By removing bot traffic and optimising the performance of your systems for human visitors you can maximise revenue.

  • Save costs by reducing the amount of website infrastructure consumed by unwanted traffic.
  • Free capacity for genuine visitors to maximise and protect customer revenue streams.
  • Minimise the impact of malicious bot activity to reduce lost ad revenue and protect your content and intellectual property.
Maximise Revenue

Minimise the risk from the following types of fraudulent activity:

  • Account creation – fake user accounts take advantage of bonuses obtained through creating accounts.
  • Account takeover – credential cracking or credential stuffing compromise legitimate accounts.
  • Ad fraud – where ad revenue is fraudulently earned by automated traffic.
  • Credit card fraud – where bots are used to execute transactions using stolen credit card details.
Fraud Reduction

Secure your intellectual property and online brand reputation from competitors and third parties.

  • Control over unlicensed re-seller activity.
  • Protecting your website from content scraper bots.
  • Preservation of valuable SEO.
  • Maintain competitive advantage.
Brand Protection

With proper identification and control or removal of non-human traffic, accuracy in analytics will improve because it reflects human traffic.

  • Understand the effectiveness of your marketing campaigns.
  • Accurate digital marketing analytics.
  • Accurate eCommerce analytics.
Accurate Analytics

With Bot Detection, you will learn what your web traffic is comprised of and gain an understanding of what it is doing on your web platform. The solution guards businesses against brute force attacks and blocks content and price scrapers from their websites.
By replacing bot traffic with human visitors, you not only increase your security,
but also your revenue and conversion rates.

Charles Preston, Director
deviceTRUST

The advanced management capabilities of TrafficDefender Bot Detection provides websites and customers with protection from a wide range of fraudulent activities.

Jens Schmidt, CSO at deviceTRUST
How it Works

How it Works

Intechnica’s machine learning engine provides intelligent oversight of both human and non-human traffic (bots). 

Effectively manage malicious bot attacks in real-time and continue to allow people, partner and affiliate bots onto your site.

Why TrafficDefender Bot Detection?

More than half of all web traffic is made up of bots. Bot traffic can be good or bad for your website, depending on the type of bot and the nature of your business. TrafficDefender Bot Detection allows you to understand traffic your web application and empowers you to make informed decisions about how to handle it.  

Content Scrapers

Content Scrapers

These bots crawl your website to save the content and use it to create their own webpage.

Resellers and price comparison websites pay commission or direct sales profits.

They can trade brand-damaging false products or make money by selling advertising.

Search Engine Spiders

Search Engine Spiders

Also known as spiders, search engine indexers, such as Googlebot and bingbot, crawl through and map out websites.

Improve website ranking.

Consume resource and bandwidth.

Price Scrapers

Price Scrapers

These bots crawl around product and service webpages checking inventory numbers of stock and price by downloading the pages.

Genuine resellers or price comparison sites generate business.

Price competitors undercut you.

Inventory Grabbers

Inventory Grabbers

Also known as denial of inventory, these bots repeatedly place limited stock in their shopping cart so it appears out of supply.

Spinning: when valuable stock is held in a basket until securing resale at a higher price.

Scalpers: transactional bots buy limited stock, often tickets, and re-sell at inflated prices.

Odds Scrapers

Odds Scrapers

These bots crawl gambling websites, follow links to sporting events and pull out all the odds.

Price matching: competitors copy, or marginally better, odds.

Content theft: stealing intellectual property by scraping data feeds.

Account Takeover Bots

Account Takeover Bots

Fraudulent bot attacks, common in the gaming industry.

Credential cracking: bots accessing accounts through repeated automated login attempts.

Credential stuffing: bots trying login details from other compromised website accounts on your site.

Spammers

Spammers

Also known as spambots, they add malicious or questionable info to displayed content, database content or user messages.

User base and site reputation appropriated for external promotions.

Devalued content and damaged customer experience.

Card Scammer Bots

Card Scammer Bots

Fraudsters generate and submit credit card numbers until they find a working combination.

Payment Fraud Bots purchase and ship products globally at your expense when the transaction is refunded to the card owner.

Small Purchase Validator Bots run tiny transactions looking for legitimate card numbers to sell on, leaving you to pick up the customer chargeback penalty.

Automatic Account Creators

Automatic Account Creators

Fraudulent Account Creation Bots take advantage of new customer sign up offers without purchasing products or services.

Consume loyalty offers such as free gifts or free bets without ever becoming a paid customer.

Authenticated accounts are sold on the dark web to be used for various fraudulent and malicious activities at scale.

Resource Hogs

Resource Hogs

Hungry bots designed to drain website performance by consuming infrastructure resources and cost companies in bandwidth.

Slow webpages, increased shopping cart abonnement rates and decreased conversions.

Customers unhappy with performance are unlikely to revisit or purchase from a site again.

Pay Per Click Bots

Pay Per Click Bots

Digital Advertising Bots ruin paid advertising campaigns; wasting money, impacting click-through rates and damaging brand reputation.

Automated advert clicks are refunded back to clients at the publisher’s expense and embarrassment.

Bots load webpages and purposely do not click on paid adverts to reduce click through rates and harm brand reputation.

Credential Crackers

Credential Crackers

High value gambling accounts are targeted by criminals.

Nine out of ten login attempts on web and mobile apps are automated brute force attack Credential Cracker Bots.

When accounts are compromised from another site’s security breach Credential Stuffers try those login details on websites with high-value accounts.

Gift Card Scammers

Gift Card Scammers

Bots can validate the balance on a gift card or check if a store card is linked to an authorised credit card.

Bots obtain products for free while the customer who bought the gift card finds the balance empty.

Bots test store cards to identify credit cards with pre-authorisation then make purchases at the expense of the consumer.

Vulnerability Scanners

Vulnerability Scanners

Bots scan websites to quickly identify vulnerabilities and exploit unpatched zero-day threats or flawed code releases.

Fingerprinting Bots audit the foundations of a website gathering information about servers and software.

Footprinting Bots catalogue all resources, webpages, URLs and directories then analyse them for vulnerabilities.

Real-Time Insight and Control

The dashboard and reporting within TrafficDefender provides real-time insight into the nature of your website traffic.

  • Discover what bots are currently hitting your site and why.
  • Take control of bot traffic through a range of available actions such as blocking, blackholing, redirection, serving CAPTCHA or alternate content and more.
Real-Time Insight and Control

Customise to Your Business

Set rules to effectively handle the bot types that impact your company.

Customise to Your Business

Accurate Bot Detection

Industry leading accuracy in detecting non-human traffic with the widest available range of information about why traffic has been identified as non-human.

  • Accuracy ensured by our Data Scientist teams using a combination of machine learning and analysis techniques examining user behaviour.
  • Understand why bots visit your website and what they are doing with detailed data breaking down your web traffic.
Accurate Bot Detection

Easy to Integrate

Simply re-point your DNS or CDN to TrafficDefender.

  • No code changes required.
  • No deployments to infrastructure necessary.
  • Minimal latency added to website load speed.
Easy to Integrate

24/7 Support and Protection

Our dedicated support team work closely with clients and are available 24 hours a day, 365 days a year.

  • Protection for customers and from automated attacks.
  • Guaranteed site availability with all-year round protection.
24/7 Support and Protection

Offline Mode

Bot Detection is available offline for those who do not want an inline system.

  • Transmit log files for processing in near real-time.
  • Recommendations provided based on the likelihood of a connection being a bot.
Offline Mode

Find out what TrafficDefender can do for your website

Book a free demo
.